Beckers bester has relied on high quality and natural ingredients of their juices. The rebranding project was about aligning their product to their values.
About the project
Becker’s Bester has relied on high quality and natural ingredients of their juices. This company has provided wider ranges coupled with well-known German efficiency of processing. It maintaines the flavor of home-made juices with natural components and modern farming techniques to bring us the best flavors in the juices they produce. According to taste – every product of Becker’s Bester is unmatched.
So we tought, that great quality needs a support by an eye-catching design. We thought about a package that might caught your attention and differ from all other bottles. So we’ve created a simple shape to match the bottle. Each color defines a taste and fruit of the juice, as well as associates with nature silhouettes, so you can choose the juice intuitively without even reading the name.