Creating experience for Retail & E-commerce | Vinille
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Creating experience for
Retail & E-commerce

If your business operates in the fast-moving retail or e-commerce space, it pays to be up on the latest customer experience trends.

what is e-commerce experience

At one time, product was king. That king has been dethroned. Nowadays, people are buying fewer things and craving more experiences. So, particularly in the retail and e-commerce sphere, there’s been movement away from selling products to selling services around products.
Some brands, like Puma, have created experiential retail concept stores where, for example, customers can try out the latest shoes in an in-store soccer simulator. Others, like IKEA, have employed augmented reality (AR) to help the customer visualize how they could potentially use a product – without committing to buying it. For instance, IKEA uses AR to help its customers picture how an item of furniture might look inside their homes.

Hyundai Power Parts
Hyundai Power Parts

Whilst their approaches are different, what Puma and IKEA have in common is their laser focus commitment to providing a unique and unforgettable customer experience. Not every company has the clout of a global retail powerhouse but, with a little imagination and lots of creativity, every company can improve its customer experience. Your business is no exception.

how we create e-commerce experience

Create Digital Experiences. Leverage Brand Strategy, Brand Identity and Messaging to create impactful digital experiences for your audience.

01 UX Research

UX designers perform user interviews and usability tests, creating personas and customer journey maps to understand the needs of end-users.

02 Wireframing / Prototyping

In the early stages, a clear wireframe and a dynamic clickable prototype are essential to test the functionality of UI and UX prior to developing the solution.

03 Web & App Design

Engaging a designer early on ensures reduced expenses on engineering, redesign, and maintenance during the whole project’s lifecycle.

04 Redesign (if you already have UI/UX design)

Staying in step with the times by maintaining comprehensive designs helps to increase customer loyalty and engagement with your product.

05 AR/VR Design

Tap into modern technologies, bringing your users to the next level of virtual experience by introducing VR, AR, and MR to the designs you already have.

06 UI/UX Consulting

Senior designers will extend your team or provide professional consultation for your web or mobile product at any stage of the development process.



We use our marketing expertise to create the most innovative Retail & E-commerce customer experience design.


Our UI/UX team understands complex business goals with clarity.


We provide the highest quality visual elements to give your brand a distinct customer experience.


We have created UI/UX for several award winning Retail & E-commerce companies.


We can guide you in creating an outstanding customer experience that includes everything from initial concept / prototype to final design.

Work highlights…


Improving quality of life isn’t just a dream. For Sodexo it’s a mission. They believe quality of life helps to keep people healthy, happy & motivated throughout life. Sodexo believes it helps organisations to be more efficient and productive. Doing good business in a good way is their driver and at the heart of their mission. Sodexo ambition is to positively impact one billion consumers worldwide. In view of a strategic oversight of new upcoming challenges based on Covid19, our team was requested by Sodexo leadership team to design a Mobile App & UI/UX Dev for the Business Services section of the company.



  • Our clients get their products Retail & E-commerce experience services unmatched by their competition.
  • We help businesses achieve their goals by designing innovative UI/UX.
  • Unique customer experience designs tailored to your identity and your business.
  • Retail & E-commerce professionals can focus on increasing revenue and maintaining clients instead of worrying about an identity crisis.
  • We provide our clients with quality graphics at competitive prices. Some of our biggest clients are startups that need professional branding to increase their profile and grow in their industry.


  • Our clients are able to leverage this competitive advantage to ensure they stay in front of their competition.
  • Our customer experience services increase exposure for your business in the Retail & E-commerce industry. We create winning UI/UX designs.
  • Our UI/UX designs make a difference.
  • We create Retail & E-commerce brands that are unique, memorable, and recognizable in the crowded E-commerce industry.
  • Your business will stand out from the crowd and appealing, and effective customer experience will attract new clients.

our approach

Insight Driven

We use the power of research and data to uncover insights that lead to transformational change.

User Centric

We create experiences that improve our collective human experience.

Systematically Tested

We validate our solutions by creating testable experiments that produce exceptional outcomes.

Financially Impactful

We deliver work that has immediate, substantial, and sustained impact on your bottom line.

Work highlights…

Hyundai Power Parts

Hyundai Power Parts

Hyundai Power Products is part of Hyundai Corporation. This branch of Hyundai, which is fast growing in Europe and Russia, supplies high-quality products for Construction, Industry, Garden and more. Hyundai Power Products products are currently sold in more than 90 countries worldwide. Characteristic of all these products is the excellent quality and service, the price / quality ratio is also something that is always given the highest attention within the group.

Get your Retail & E-commerce customer experience consultant today

Cedric profile 002

Cedric Antonio

Partner and Business Advisor

Cedric is a Partner and Global Business Advisor. He has played an instrumental role in growing vinille over the past 2 years.

vinille is remotely creating brands from 25 countries worldwide

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